Do marketing automation Email Database

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If your customers decide to interact with your brand and leave you their email address, it means that your brand has won them over, whether it's for your products, the sales promise, the style or whatever, and you should continue to develop this competitive advantage, whatever it may be Email Database. Marketing automation is one of the best tools to show the benefits of your products, increase desire and keep your customers coming back. Welcome emails, onboarding and customer reactivation campaigns can be very effective if they are aimed at customer interaction rather than outright selling.

You should also set Email Database up automatic email strategies, following certain actions: cart abandonment, wish list, etc Email Database. Branding plays a central role in customer retention. Customers who have an emotional connection to a brand won't want to leave it, even in the event of a one-off disappointment. Focus on creating a strong connection with your customers, through storytelling , marketing messages and loyalty programs to retain them.

Study their behaviors, their habits and do not hesitate to ask them questions. On your social networks, ask them what they think of the latest products, what they would like to see on the store or if they want to share their experience on this or that product Email Database.